Quicksprout is recognized as a top business blog. A recent post lists 15 warning signs that your business sucks.
Gotta love the author, Neil Patel's, subtlety. All of the points are excellent, as usual. I wanted to talk about
a couple of the points that hit home with me.
1. Money decisions
This is actually a combination of two of the 15 points: a) being scrupulous with each penny and saving every dime, and b) knowing when to spend money.
It is tough to know when to invest and when to guard the wallet. I think basically it comes to a plan. Does the expense fit in the plan? Does the expense move the plan forward, increase the chances of the plan to succeed?
Is the plan actually working?
Do you even know if the plan is working? Can you monitor and track its success or failure?
2. Keep making the same mistakes
For goodness sake, have some imagination and creativity, at least make new mistakes.
3. You have not talked to a potential customer and customers are not talking about you
Again this is really two of the 15 points.
If you plan is not putting you in front of customers, then it is a bad plan. If your money spent is not putting you in front of customers, then it is bad money. If your time is not putting you in front of customers, then it is bad time.
The plan and the execution should have as its goal, for your customers to talk about you. This plan can include social marketing, but it should also include email, letters, phone, and face to face contact. Always we hear of systems to improve efficiency with customer retention.
If you are not infront of customers and they are not talking about you ... your plan is not good.
The 15 Warning Signs are:
Good points all, but the three (or 5) I mentioned hit home for me. These points can give us all fair warning, not just those who own their business.
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Richard Smith |
American Acceptance Mortgage, Inc |
FHA, VA, Rural Development, Conventional, Jumbo,
Reverse Mortgages, FHA 203k Renovation
Home financing in Tennessee and Georgia.
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Richard Smith Conventional, FHA, FHA 203k, HUD $100 down purchases, VA, Jumbo VA, Rural Development, Jumbo, FannieMae Homepath, Home Equity Line of Credit (HELOC). |
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This blog represents the opinions of Richard Smith. The posts and comments written on the blog do not represent the opinions or positions of Stearns Lending, Inc. |
Richard, This certainly is a worthwhile list for everyone with a business. We need to always be on our toes, thinking & tweaking to make sure we stay up with the times.
Hmmm.... 10 and 11- guilty! I am too much of a control freak - I want to do everything myself. The only person that I feel comfortable delegating anything to is my daughter, Annie - I delegate all things to do with my website and internet research - she tells me what to buy for my business - and rarely recommends anything. Saves me a lot of money.
Did I just go off topic - can't seem to focus today. :)
Susan, I thought it was a great list - and with a practical focus.
Virginia,
More than the ones I discussed fit me, and I can improve in each one. Not sure about the lawyer one.
Hi Richard, A great message and the list is good. I would make that list a little shorter , lol. After #10, I realized there is much room for my own improvement, LOL.